I have three store cards, BUT I am LOYAL to the bone haha
What you guys are saying is spot on though for the standard normal distribution of US card product consumers. Retail cards are not good for your report.
Are store cards ever a good deal? Nope. However, IF you are loyal and have a charge card mentallity etc. AND you just adore that store and are going to spend 2k or more per year there... Ok perhaps, but do not be under the delusion your going to get anything in return though. However, If it comes down to just paying cash or using a retail card and paying in full before the statement ends. I will choose the latter option because I am in the 0.03% of card consumers who the store owes a big thank you, haha we will not get into that mess
I spend around 2k per year at JCP, around 3k at Walmart per year and roughly 1.2k at Lenscrafters per year. Notice the common bond? All of them are GEMB, oh and let me tell you that GEMB will string you up, skin you alive and eat your lunch with intrest guys/gals. I will put it to you like this: GEMB does not care if your FICO is 851, you get the STANDARD purch APR, even if you have a 650 FICO you get that same APR. That is why respected posters such as guru say stay far away. Straight and simple charge card mentallity coupled with HIGH store loyalty and a good chunk spent there per year... more power to that insignificant fourth standard dieviation of card consumers who can do all of that. Using the SND that means for the most part retail cards suck for 97.7% of the rest of us in that analogy, which isnt too far fetched.
I help my mother out quite a bit she has around a 425 FICO and I worry about her using a debit card for everything, so she is my authorized user on all three of these cards and just like clockwork she writes me statement balance checks at the end of the month instead of using her bank card. I will put it again to you like this my JCP card started with a $300 limit in NOV 10' CLI 3 times in one year 700/1400/2310 now and there will be more soon. Walmart went 800/2105 in six months and lens crafters for her and my glasses went 500/1310 in 8 months. So if you use them and you going to anyways etc you never run a balance and basically are ok with doing it for nothing haha
More power to you.