- Posts: 1
- Joined: Mon Jul 29, 2013 6:59 pm
- Location: Manhattan
What you describe is merely typical of how department stores and jewelers operate their card divisions. Remember that Fortunoff is in the business of selling fine jewelry. It's only natural for them to outsource an unrelated part of the business, the credit cards, to a third-party who has more experience in that arena. Why would you even want the credit card from Fortunoff to be run internally. Wouldn't you rather have them continue to focus their efforts on what they do best - finding the best rings, necklaces and earrings to sell - and save the financing for a company who also does it best. In summary, this is the best strategy for a store to operate.