Discover making something with Diner's Club?

All about Discover & Diners Club - talk about their credit card deals such as the More, Miles, Escape, and others.
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Discover making something with Diner's Club?

Postby Keysmasher » Mon Dec 27, 2010 7:01 pm

I recently received a replacement card from Discover (keep in mind that this account/card is nearly 24 years old), but it wasn't to replace it because it was expired. In comparing the cards, the only difference I found was the new one was bearing a Diner's Club International logo next to the standard Discover logo.

Is Discover bringing back the Diner's Club brand to the US, or just merely something part of the merger?

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Postby making the turn » Tue Dec 28, 2010 11:57 am

I have wondered the same.

When Discover bought Diners Club I thought it was to bring back the brand but we've seen none of that. Maybe now that the economy has recovered something new will be rolled out from Diners Club.

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Postby thecheapskate » Fri Dec 31, 2010 2:18 am

This is news to me I had thought Diners Club cards went out of business. How do they stick around when no one uses them?

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Postby Mogul of Pineapples » Sun Jan 02, 2011 1:07 am

It was a strategic acquisition for the processing network internationally. In some countries like China and Ecuador Diners Club is huge.

When you think about it, it makes sense to not re-launch or grow Diners Club domestically because it would compete with Discover cards. It could work as "Diners Club by Discover" but direct competition with Discover would be pointless.
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Postby ronnieloo » Tue Jan 04, 2011 7:45 pm

why not bring it back as a credit card that gives discounts at restaurants. that would be a smart play on the name and bound to be popular.

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