What happened to the American Express Gold card?

You may not have noticed unless you were obsessively combing America Express’s website, but one of its oldest charge cards — the Gold card — is no longer being listed. Clicking through to it from a search engine re-routes you to a page for the Premier Rewards Gold card. So is the card retired?

We reached out to an American Express spokesperson to confirm that the Gold card is alive and well. American Express just isn’t marketing it to new applicants. Those who have the Gold card already can continue to use it with no changes.

Although the Gold Card is semi-retired, would-be new applicants have plenty of other options.

What is the Gold card?

Before there were Platinum, Black, Blue and Everyday cards in American Express’s portfolio, the Gold card was launched in 1966 to appeal to high-spending business travelers. In the late-90s, American Express launched the similarly-named but quite different Premier Rewards Gold card, and that’s the one receiving the spotlight lately.

Gold vs. Premier Rewards Gold

GoldPremier Rewards Gold
Annual fee$160 (used to be $125)$0 intro annual fee for the first year of Card Membership, then $195 (See rates and fees)
Type of cardCharge cardCharge card
Rewards2 points per dollar spent at Amextravel.com and at U.S. restaurants

1 Membership Rewards point per dollar on other purchases
3X Membership Rewards points for flights booked directly with airlines.

2X points at U.S. restaurants, U.S. gas stations, and US supermarkets.

1X points on other purchases. Terms and limitations apply.
Notable benefits$75 credit per stay when staying 2 consecutive nights at a Hotel Collection brand (up to 3 rooms per stay) toward qualifying on-property charges, including dining, spa and resort activities$100 annual airline fee credit (from selected, qualifying airline)

$75 credit per stay when staying 2 consecutive nights at a Hotel Collection brand (up to 3 rooms per stay) toward qualifying on-property charges, including dining, spa and resort activities

Aside from sentimentality and a slightly lower annual fee, there’s no clear reason to choose the regular Gold card over the Premier Rewards Gold version.

Can you still get the Gold card?

While you can no longer apply for the Gold card, you can get it in a more round-about way if you’re an additional cardmember on someone else’s Platinum card. The Platinum Card offers as a benefit the ability to add up to 99 Gold cards to the account for free. But these additional Gold cards are enhanced because, as additional cards on a Platinum account, they carry a few of the Platinum’s perks, including reimbursement for Global Entry.

Other options

If you were considering applying for the Gold card, the closest match is the Premier Rewards Gold card. If you’d like a lower annual fee, consider the Everyday cards. They earn Membership Rewards, just like the Gold and Premier Rewards Gold but come at a lower cost — $99 per year for the Everyday Preferred and no annual fee for the Everyday.

 
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